Consultancy and Software for
Business Performance Management

Supermarket sales checkoutSales and Marketing

Visibility is essential to understand and plan your sales and marketing. The data exist in such volumes that the full identification of problems, successes and opportunities is both difficult and uncertain. For every summary whose aggregated data say one thing, the performance range of the underlying data can be very varied; these exceptions need alerting and participants led clearly to a root cause analysis and corrective actions.

Entalysis sales and marketing solutions give users the tools, analyses and collaboration to drive your sales and marketing performance to meet your financial targets. KPIs, alerts and exceptions, tailored by areas of responsibility, lead users to a root cause analysis and corrective actions, so that problematic and thriving areas are identified within the general performance, and remedied or exploited as appropriate. Data can be sliced-and-diced along multiple dimensions, enabling analysis by geographic location, sales staff, product range or any other categorisation used within your business.

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